Footaction at Foot Locker: Moving Your Account, FLX Rewards and Buying Sneaker Releases

Footaction was a sneaker and streetwear chain owned by Foot Locker, Inc. The company wound the Footaction banner down, and the Footaction FAQ page now lives on footlocker.com, pointing former Footaction customers to Foot Locker for orders, gift cards and help.

So this guide is for the Footaction shopper who now buys at Foot Locker. The order goes well when you know what carried over, how Foot Locker releases and rewards work, and how to size sneakers you cannot try on.

What changed for Footaction customers

The Footaction site and stores no longer sell under that name. Foot Locker handles the questions that remain, such as older Footaction gift cards, past orders and account queries, and the Footaction FAQ on the Foot Locker site is the place to check the current answer.

If you hold an old Footaction gift card or store credit, read that FAQ before assuming it is lost. Foot Locker has set out how such balances are treated; the terms may change, so check them rather than relying on memory.

The products you bought at Footaction, from Nike and Jordan to adidas, New Balance and Puma, are the same brands Foot Locker stocks. The range at Foot Locker is broad, so most former Footaction favourites are still a search away.

Setting up at Foot Locker

A Footaction login does not automatically become a Foot Locker account in every case. Create or sign in to a Foot Locker account with the email you used before, and save your size and address.

Foot Locker runs its FLX Rewards membership, which is free to join. Members earn points on purchases and get access to member offers and some release reservations. The FLX tiers and point values change from time to time, so read the current FLX terms in the Foot Locker app.

Join before your first order, not after. Points and member-only codes usually apply only to orders placed while you are signed in.

Buying a limited release

Hyped Nike, Jordan and collaboration releases at Foot Locker usually go through the Foot Locker app rather than a simple add-to-cart. Reservations and draws open before launch day, and the app lists the dates.

Have your size, payment and address saved in the Foot Locker app in advance. On launch day, speed matters more than anything, and codes rarely apply to limited releases anyway.

Be wary of listings that look like limited pairs at unusual prices elsewhere. Buying the release at Foot Locker at retail is the safe route, even if it means entering several draws.

Sneaker sizing online

Sizes are not consistent across brands. A Nike running shoe, a Jordan retro and an adidas lifestyle trainer in the same number can fit differently. Use your size in that brand and model if you have owned it, and read the fit notes on the Foot Locker product page.

Foot Locker lists men's, women's and kids' sizes separately, and grade-school sizes can be a cheaper way to buy a popular colourway if your foot fits the range. Check the conversion carefully before ordering across size ranges.

Returns and exchanges

Foot Locker has generally accepted returns of unworn shoes in the original box within a set window, either by post or in a Foot Locker store. Try new sneakers on indoors, on a clean floor, and keep the box and tags until you are sure.

Limited releases and some sale items can carry stricter terms. Check the current Foot Locker returns policy for your order before you wear anything outside.

Where the Foot Locker savings are

The 25% code is the biggest percentage here and suits a full-price basket such as sneakers plus apparel. Foot Locker codes often exclude launch releases and certain brands, so expect Jordan and top Nike styles to be left out.

The 20% code is the fallback when the first is declined, and sneaker-focused codes like this sometimes cover more footwear than a general one.

The $25 code is an app offer, so open the Foot Locker app and enter it there. It beats 20% on any order under $125 and 25% on anything under $100, which makes it the better pick for a single pair of mid-priced sneakers.

Foot Locker codes do not usually stack. Sign in to FLX before checkout, so you still earn points on the order even with a code applied.

Common questions

Is Footaction still open?

No. The Footaction banner has closed and Foot Locker handles former Footaction customers and questions.

Can I use an old Footaction gift card at Foot Locker?

Check the Footaction FAQ on the Foot Locker site for the current treatment of balances before you order.

Do Foot Locker codes work on releases?

Rarely. Limited launches are almost always excluded.

Is FLX Rewards worth joining?

It is free and adds points and member offers, so yes if you buy at Foot Locker more than once a year.