F1 Store: Teamline vs Replica Kit, Team Sizing and Season-End Pricing

Jun 25, 2026 admin 5 min read
F1 Store: Teamline vs Replica Kit, Team Sizing and Season-End Pricing

The F1 Store at f1store.formula1.com is the official Formula 1 merchandise shop, operated for Formula 1 by the licensed sports retailer Fanatics. It sells team kit for every team on the grid, driver merchandise, caps, Formula 1 branded clothing, die-cast models, helmet replicas and gifts.

This is a guide to the merch store only, not tickets or F1 TV. A good F1 Store order comes down to three things: knowing which tier of kit you are buying, sizing by the right brand's chart, and timing the purchase around the season.

Teamline, replica and fanwear

Teamline is the clothing the team's own staff wear in the garage and paddock: polos, shirts, jackets and caps with the full sponsor layout. It is the most expensive tier at the F1 Store and the closest to what you see on television.

Fanwear and lifestyle ranges use the team's colours and logo but with simpler designs and fewer sponsors. They cost less and often suit everyday wear better than a sponsor-heavy polo.

Driver lines carry a named driver's number, signature or helmet design. They are popular gifts, but remember that a driver who changes team makes that item a collector's piece rather than current kit.

Sizing depends on the team partner

Each Formula 1 team has its own apparel partner, and the F1 Store sells the kit that partner makes. That means sizing follows that brand's pattern, not one standard F1 Store chart.

Some partners cut slim and athletic, with sleeves and chests close to the body. Others run closer to standard fit. Read the size guide on the specific product page, and compare its chest measurement against a shirt you already own.

If you sit between sizes in a slim-cut teamline polo, size up. For caps, check whether the model is adjustable or fitted before ordering.

Authenticity and where to buy

Buying from the F1 Store means officially licensed goods. That matters because counterfeit team shirts and caps are widely sold on marketplaces at prices that look too good, with poor printing and wrong sponsor layouts.

Some teams also run their own online shops. Prices for the same item are often similar, but ranges differ, so if a particular piece is missing at the F1 Store, check the team's store before a marketplace.

Caps, die-cast and collectibles

Special-edition caps for particular races, such as Monaco or Las Vegas designs, are made in limited runs and sell out. If you want one, order when it appears rather than waiting for a sale.

Die-cast cars at the F1 Store come in different scales and from different model makers. Larger scales carry more detail and cost more; check the scale and maker on the listing before comparing prices.

Replica helmets are sold in reduced scales such as half size. Read the dimensions, since the photos rarely show how small a scale model really is.

When F1 Store prices drop

Teams launch new kit before each season starts. Once the new season's teamline arrives, the previous season's kit is marked down at the F1 Store, often steeply. If you do not mind last year's sponsor layout, that is the cheapest time to buy.

Black Friday and the end of the season in December bring further sales. Race-weekend promotions tied to a specific Grand Prix appear through the year, usually for a few days only.

Shipping, duties and returns

The F1 Store ships to many countries and shows prices in local currency on regional versions of the site. Import duties and taxes may apply depending on where the order ships from, so check the checkout total before paying.

Delivery times vary with the warehouse. Order well before a race you plan to attend, since express shipping costs extra.

Returns are generally accepted on unworn items within a stated window, but personalised shirts are usually final sale. Check the current F1 Store returns page before ordering printed names or numbers.

Where the F1 Store savings are

F1 STOREF1WELCOME — 15% offSHOW COUPON CODE
F1 STORETRACK35 — $35 offSHOW COUPON CODE
F1 STOREF1EXTRA — 20% offSHOW COUPON CODE

The 20% code is the best general option. On a teamline jacket or a full kit order it saves more than the other two in most cases.

The $35 code wins on any F1 Store basket under $175, where 20% is worth less than $35. It likely carries a minimum spend, so read the terms when you apply it.

The 15% welcome code is aimed at first orders. Use it if the others are refused.

F1 Store codes do not stack, and sale items and some collectibles may be excluded. Apply each code in turn and keep the one that gives the lowest total.

Common questions

Is the F1 Store official?

Yes. It is the official Formula 1 merchandise store, run with Fanatics, and sells licensed team kit.

Why does my F1 Store polo fit differently from another team's?

Each team's kit is made by a different apparel partner with its own cut. Use the product page size guide.

When is F1 Store team kit cheapest?

After new-season kit launches, when last season's range is marked down, and around Black Friday.

Can I return a personalised F1 Store shirt?

Usually not. Personalised items are typically final sale, so check spelling before ordering.

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